Wiesender Naturbackstube
The Wiesender bakery was founded in 1904 as a village bakery. Today, the fourth generation of the owner family is in charge of the company, which now has over 200 employees and more than 20 sales outlets. After a growth strategy, ecological production and digitalization, the basis is still the same after 120 years: Quality & Freshness.
THE TASK
Over the past few years, Wiesender has developed an unmistakable positioning with the “Naturbackstube”. All means of communication should be based on this image – in terms of message, look and quality.
Our solution
With a great deal of love for the traditional bakery trade, numerous advertising materials were created, that make consumers’ mouths water just by looking at them. From the store design to the promotional communication. Authentic, natural and activating.
