{"id":4120,"date":"2023-08-03T11:24:08","date_gmt":"2023-08-03T09:24:08","guid":{"rendered":"https:\/\/adverma.de\/datenschutzerklaerung\/"},"modified":"2024-12-11T15:12:17","modified_gmt":"2024-12-11T13:12:17","slug":"datenschutzerklaerung","status":"publish","type":"page","link":"https:\/\/adverma.de\/en\/datenschutzerklaerung\/","title":{"rendered":"Privacy policy"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"4120\" class=\"elementor elementor-4120 elementor-18\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7ca8a73 e-flex e-con-boxed e-con e-parent\" data-id=\"7ca8a73\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-232c8a1 h4 elementor-widget elementor-widget-heading\" data-id=\"232c8a1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Privacy Policy<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5e24300 elementor-widget elementor-widget-text-editor\" data-id=\"5e24300\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>1. An overview of data protection<\/h3><h4>General information<\/h4><p>The following information will provide you with an easy to navigate overview of what will happen with your personal<br \/>data when you visit this website. The term \u201cpersonal data\u201d comprises all data that can be used to<br \/>personally identify you. For detailed information about the subject matter of data protection, please consult our<br \/>Data Protection Declaration, which we have included beneath this copy.<\/p><h4>Data recording on this website<\/h4><h5>Who is the responsible party for the recording of data on this website (i.e., the \u201ccontroller\u201d)?<\/h5><p>The data on this website is processed by the operator of the website, whose contact information is available under<br \/>section \u201cInformation about the responsible party (referred to as the \u201ccontroller\u201d in the<br \/>GDPR)\u201d in this Privacy Policy.<\/p><h5>How do we record your data?<\/h5><p>We collect your data as a result of your sharing of your data with us. This may, for instance be information you<br \/>enter into our contact form.<\/p><p>Other data shall be recorded by our IT systems automatically or after you consent to its recording during your<br \/>website visit. This data comprises primarily technical information (e.g., web browser, operating system, or time the<br \/>site was accessed). This information is recorded automatically when you access this website.<\/p><h5>What are the purposes we use your data for?<\/h5><p>A portion of the information is generated to guarantee the error free provision of the website. Other data may be<br \/>used to analyze your user patterns. If contracts can be concluded or initiated via the website, the transmitted data<br \/>will also be processed for contract offers, orders or other order enquiries.<\/p><h5>What rights do you have as far as your information is concerned?<\/h5><p>You have the right to receive information about the source, recipients, and purposes of your archived personal data<br \/>at any time without having to pay a fee for such disclosures. You also have the right to demand that your data are<br \/>rectified or eradicated. If you have consented to data processing, you have the option to revoke this consent at any<br \/>time, which shall affect all future data processing. Moreover, you have the right to demand that the processing of<br \/>your data be restricted under certain circumstances. Furthermore, you have the right to log a complaint with the<br \/>competent supervising agency.<\/p><p>Please do not hesitate to contact us at any time if you have questions about this or any other data protection<br \/>related issues.<\/p><h4>Analysis tools and tools provided by third parties<\/h4><p>There is a possibility that your browsing patterns will be statistically analyzed when your visit this website. Such<br \/>analyses are performed primarily with what we refer to as analysis programs.<\/p><p>For detailed information about these analysis programs please consult our Data Protection Declaration below.<\/p><h3>2. Hosting<\/h3><p>We are hosting the content of our website at the following provider:<\/p><h4>All-Inkl<\/h4><p>The Provider is the ALL-INKL.COM \u2013 Neue Medien M\u00fcnnich, owner: Ren\u00e9 M\u00fcnnich, Hauptstra\u00dfe<br \/>68, 02742 Friedersdorf, Germany (hereinafter \u201cAll-Inkl\u201d). For details, please visit the privacy policy<br \/>of All-Inkl: <a href=\"https:\/\/all-inkl.com\/datenschutzinformationen\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/all-inkl.com\/datenschutzinformationen\/<\/a>.<\/p><p>The use of All-Inkl is based on Art. 6(1)(f) GDPR. We have a legitimate interest in the most reliable representation<br \/>of our website. If appropriate consent has been obtained, the processing is carried out exclusively on the basis of<br \/>Art. 6(1)(a) GDPR and \u00a7 25 (1) TDDDG, insofar the consent includes the storage of cookies or the access to<br \/>information in the user\u2019s end device (e.g., device fingerprinting) within the meaning of the TDDDG. This<br \/>consent can be revoked at any time.<\/p><h5>Data processing<\/h5><p>We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This is a contract<br \/>mandated by data privacy laws that guarantees that they process personal data of our website visitors only based on<br \/>our instructions and in compliance with the GDPR.<\/p><h3>3. General information and mandatory information<\/h3><h4>Data protection<\/h4><p>The operators of this website and its pages take the protection of your personal data very seriously. Hence, we<br \/>handle your personal data as confidential information and in compliance with the statutory data protection<br \/>regulations and this Data Protection Declaration.<\/p><p>Whenever you use this website, a variety of personal information will be collected. Personal data comprises data that<br \/>can be used to personally identify you. This Data Protection Declaration explains which data we collect as well as<br \/>the purposes we use this data for. It also explains how, and for which purpose the information is collected.<\/p><p>We herewith advise you that the transmission of data via the Internet (i.e., through e-mail communications) may be<br \/>prone to security gaps. It is not possible to completely protect data against third-party access.<\/p><h4>Information about the responsible party (referred to as the \u201ccontroller\u201d in the GDPR)<\/h4><p>The data processing controller on this website is:<\/p><p>Adverma Advertising &amp; Marketing GmbH<br \/>Lilienthalstra\u00dfe 17<br \/>85296 Rohrbach<\/p><p>Phone: 08442\/96780<br \/>E-mail: info@adverma.de<\/p><p>The controller is the natural person or legal entity that single-handedly or jointly with others makes decisions as<br \/>to the purposes of and resources for the processing of personal data (e.g., names, e-mail addresses, etc.).<\/p><h4>Storage duration<\/h4><p>Unless a more specific storage period has been specified in this privacy policy, your personal data will remain with<br \/>us until the purpose for which it was collected no longer applies. If you assert a justified request for deletion or<br \/>revoke your consent to data processing, your data will be deleted, unless we have other legally permissible reasons<br \/>for storing your personal data (e.g., tax or commercial law retention periods); in the latter case, the deletion<br \/>will take place after these reasons cease to apply.<\/p><h4>General information on the legal basis for the data processing on this website<\/h4><p>If you have consented to data processing, we process your personal data on the basis of Art. 6(1)(a) GDPR or Art. 9<br \/>(2)(a) GDPR, if special categories of data are processed according to Art. 9 (1) DSGVO. In the case of explicit<br \/>consent to the transfer of personal data to third countries, the data processing is also based on Art. 49 (1)(a)<br \/>GDPR. If you have consented to the storage of cookies or to the access to information in your end device (e.g., via<br \/>device fingerprinting), the data processing is additionally based on \u00a7 25 (1) TDDDG. The consent can be revoked<br \/>at any time. If your data is required for the fulfillment of a contract or for the implementation of pre-contractual<br \/>measures, we process your data on the basis of Art. 6(1)(b) GDPR. Furthermore, if your data is required for the<br \/>fulfillment of a legal obligation, we process it on the basis of Art. 6(1)(c) GDPR. Furthermore, the data processing<br \/>may be carried out on the basis of our legitimate interest according to Art. 6(1)(f) GDPR. Information on the<br \/>relevant legal basis in each individual case is provided in the following paragraphs of this privacy policy.<\/p><h4>Designation of a data protection officer<\/h4><p>We have appointed a data protection officer.<\/p><p>Proliance GmbH<br \/>Leopoldstra\u00dfe 21<br \/>80802 M\u00fcnchen<\/p><p>www.datenschutzexperte.de<\/p><p>Phone: +4989250039220<br \/>E-mail: datenschutzbeauftragter@dateschutzexperte.de<\/p><h4>Information on the data transfer to third-party countries that are not secure under data protection law and the<br \/>transfer to US companies that are not DPF-certified<\/h4><p>We use, among other technologies, tools from companies located in third-party countries that are not safe under data<br \/>protection law, as well as US tools whose providers are not certified under the EU-US Data Privacy Framework (DPF).<br \/>If these tools are enabled, your personal data may be transferred to and processed in these countries. We would like<br \/>you to note that no level of data protection comparable to that in the EU can be guaranteed in third countries that<br \/>are insecure in terms of data protection law.<\/p><p>We would like to point out that the US, as a secure third-party country, generally has a level of data protection<br \/>comparable to that of the EU. Data transfer to the US is therefore permitted if the recipient is certified under the<br \/>\u201cEU-US Data Privacy Framework\u201d (DPF) or has appropriate additional assurances. Information on transfers<br \/>to third-party countries, including the data recipients, can be found in this Privacy Policy.<\/p><h4>Recipients of personal data<\/h4><p>In the scope of our business activities, we cooperate with various external parties. In some cases, this also<br \/>requires the transfer of personal data to these external parties. We only disclose personal data to external parties<br \/>if this is required as part of the fulfillment of a contract, if we are legally obligated to do so (e.g., disclosure<br \/>of data to tax authorities), if we have a legitimate interest in the disclosure pursuant to Art. 6 (1)(f) GDPR, or<br \/>if another legal basis permits the disclosure of this data. When using processors, we only disclose personal data of<br \/>our customers on the basis of a valid contract on data processing. In the case of joint processing, a joint<br \/>processing agreement is concluded.<\/p><h4>Revocation of your consent to the processing of data<\/h4><p>A wide range of data processing transactions are possible only subject to your express consent. You can also revoke<br \/>at any time any consent you have already given us. This shall be without prejudice to the lawfulness of any data<br \/>collection that occurred prior to your revocation.<\/p><h4>Right to object to the collection of data in special cases; right to object to direct advertising (Art. 21 GDPR)<\/h4><p>IN THE EVENT THAT DATA ARE PROCESSED ON THE BASIS OF ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT TO AT ANY TIME<br \/>OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA BASED ON GROUNDS ARISING FROM YOUR UNIQUE SITUATION. THIS ALSO<br \/>APPLIES TO ANY PROFILING BASED ON THESE PROVISIONS. TO DETERMINE THE LEGAL BASIS, ON WHICH ANY PROCESSING OF DATA IS<br \/>BASED, PLEASE CONSULT THIS DATA PROTECTION DECLARATION. IF YOU LOG AN OBJECTION, WE WILL NO LONGER PROCESS YOUR<br \/>AFFECTED PERSONAL DATA, UNLESS WE ARE IN A POSITION TO PRESENT COMPELLING PROTECTION WORTHY GROUNDS FOR THE<br \/>PROCESSING OF YOUR DATA, THAT OUTWEIGH YOUR INTERESTS, RIGHTS AND FREEDOMS OR IF THE PURPOSE OF THE PROCESSING IS<br \/>THE CLAIMING, EXERCISING OR DEFENCE OF LEGAL ENTITLEMENTS (OBJECTION PURSUANT TO ART. 21(1) GDPR).<\/p><p>IF YOUR PERSONAL DATA IS BEING PROCESSED IN ORDER TO ENGAGE IN DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT TO<br \/>THE PROCESSING OF YOUR AFFECTED PERSONAL DATA FOR THE PURPOSES OF SUCH ADVERTISING AT ANY TIME. THIS ALSO APPLIES TO<br \/>PROFILING TO THE EXTENT THAT IT IS AFFILIATED WITH SUCH DIRECT ADVERTISING. IF YOU OBJECT, YOUR PERSONAL DATA WILL<br \/>SUBSEQUENTLY NO LONGER BE USED FOR DIRECT ADVERTISING PURPOSES (OBJECTION PURSUANT TO ART. 21(2) GDPR).<\/p><h4>Right to log a complaint with the competent supervisory agency<\/h4><p>In the event of violations of the GDPR, data subjects are entitled to log a complaint with a supervisory agency, in<br \/>particular in the member state where they usually maintain their domicile, place of work or at the place where the<br \/>alleged violation occurred. The right to log a complaint is in effect regardless of any other administrative or<br \/>court proceedings available as legal recourses.<\/p><h4>Right to data portability<\/h4><p>You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a<br \/>contract handed over to you or to a third party in a common, machine-readable format. If you should demand the<br \/>direct transfer of the data to another controller, this will be done only if it is technically feasible.<\/p><h4>Information about, rectification and eradication of data<\/h4><p>Within the scope of the applicable statutory provisions, you have the right to demand information about your archived<br \/>personal data, their source and recipients as well as the purpose of the processing of your data at any time. You<br \/>may also have a right to have your data rectified or eradicated. If you have questions about this subject matter or<br \/>any other questions about personal data, please do not hesitate to contact us at any time.<\/p><h4>Right to demand processing restrictions<\/h4><p>You have the right to demand the imposition of restrictions as far as the processing of your personal data is<br \/>concerned. To do so, you may contact us at any time. The right to demand restriction of processing applies in the<br \/>following cases:<\/p><ul><li>In the event that you should dispute the correctness of your data archived by us, we will usually need some time<br \/>to verify this claim. During the time that this investigation is ongoing, you have the right to demand that we<br \/>restrict the processing of your personal data.<\/li><li>If the processing of your personal data was\/is conducted in an unlawful manner, you have the option to demand<br \/>the restriction of the processing of your data instead of demanding the eradication of this data.<\/li><li>If we do not need your personal data any longer and you need it to exercise, defend or claim legal entitlements,<br \/>you have the right to demand the restriction of the processing of your personal data instead of its eradication.<\/li><li>If you have raised an objection pursuant to Art. 21(1) GDPR, your rights and our rights will have to be weighed<br \/>against each other. As long as it has not been determined whose interests prevail, you have the right to demand<br \/>a restriction of the processing of your personal data.<\/li><\/ul><p>If you have restricted the processing of your personal data, these data \u2013 with the exception of their archiving<br \/>\u2013 may be processed only subject to your consent or to claim, exercise or defend legal entitlements or to<br \/>protect the rights of other natural persons or legal entities or for important public interest reasons cited by the<br \/>European Union or a member state of the EU.<\/p><h4>SSL and\/or TLS encryption<\/h4><p>For security reasons and to protect the transmission of confidential content, such as purchase orders or inquiries<br \/>you submit to us as the website operator, this website uses either an SSL or a TLS encryption program. You can<br \/>recognize an encrypted connection by checking whether the address line of the browser switches from<br \/>\u201chttp:\/\/\u201d to \u201chttps:\/\/\u201d and also by the appearance of the lock icon in the browser line.<\/p><p>If the SSL or TLS encryption is activated, data you transmit to us cannot be read by third parties.<\/p><h3>4. Recording of data on this website<\/h3><h4>Cookies<\/h4><p>Our websites and pages use what the industry refers to as \u201ccookies.\u201d Cookies are small data packages that<br \/>do not cause any damage to your device. They are either stored temporarily for the duration of a session (session<br \/>cookies) or they are permanently archived on your device (permanent cookies). Session cookies are automatically<br \/>deleted once you terminate your visit. Permanent cookies remain archived on your device until you actively delete<br \/>them, or they are automatically eradicated by your web browser.<\/p><p>Cookies can be issued by us (first-party cookies) or by third-party companies (so-called third-party cookies).<br \/>Third-party cookies enable the integration of certain services of third-party companies into websites (e.g., cookies<br \/>for handling payment services).<\/p><p>Cookies have a variety of functions. Many cookies are technically essential since certain website functions would not<br \/>work in the absence of these cookies (e.g., the shopping cart function or the display of videos). Other cookies may<br \/>be used to analyze user behavior or for promotional purposes.<\/p><p>Cookies, which are required for the performance of electronic communication transactions, for the provision of<br \/>certain functions you want to use (e.g., for the shopping cart function) or those that are necessary for the<br \/>optimization (required cookies) of the website (e.g., cookies that provide measurable insights into the web<br \/>audience), shall be stored on the basis of Art. 6(1)(f) GDPR, unless a different legal basis is cited. The operator<br \/>of the website has a legitimate interest in the storage of required cookies to ensure the technically error-free and<br \/>optimized provision of the operator\u2019s services. If your consent to the storage of the cookies and similar<br \/>recognition technologies has been requested, the processing occurs exclusively on the basis of the consent obtained<br \/>(Art. 6(1)(a) GDPR and \u00a7 25 (1) TDDDG); this consent may be revoked at any time.<\/p><p>You have the option to set up your browser in such a manner that you will be notified any time cookies are placed and<br \/>to permit the acceptance of cookies only in specific cases. You may also exclude the acceptance of cookies in<br \/>certain cases or in general or activate the delete-function for the automatic eradication of cookies when the<br \/>browser closes. If cookies are deactivated, the functions of this website may be limited.<\/p><p>Which cookies and services are used on this website can be found in this privacy policy.<\/p><h4>Consent with Borlabs Cookie<\/h4><p>Our website uses the Borlabs consent technology to obtain your consent to the storage of certain cookies in your<br \/>browser or for the use of certain technologies and for their data privacy protection compliant documentation. The<br \/>provider of this technology is Borlabs GmbH, R\u00fcbenkamp 32, 22305 Hamburg, Germany (hereinafter referred to as<br \/>Borlabs).<\/p><p>Whenever you visit our website, a Borlabs cookie will be stored in your browser, which archives any declarations or<br \/>revocations of consent you have entered. These data are not shared with the provider of the Borlabs technology.<\/p><p>The recorded data shall remain archived until you ask us to eradicate them, delete the Borlabs cookie on your own or<br \/>the purpose of storing the data no longer exists. This shall be without prejudice to any retention obligations<br \/>mandated by law. To review the details of Borlabs\u2019 data processing policies, please visit <a href=\"https:\/\/de.borlabs.io\/kb\/welche-daten-speichert-borlabs-cookie\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/de.borlabs.io\/kb\/welche-daten-speichert-borlabs-cookie\/<\/a><\/p><p>We use the Borlabs cookie consent technology to obtain the declarations of consent mandated by law for the use of<br \/>cookies. The legal basis for the use of such cookies is Art. 6(1)(c) GDPR.<\/p><h4>Contact form<\/h4><p>If you submit inquiries to us via our contact form, the information provided in the contact form as well as any<br \/>contact information provided therein will be stored by us in order to handle your inquiry and in the event that we<br \/>have further questions. We will not share this information without your consent.<\/p><p>The processing of these data is based on Art. 6(1)(b) GDPR, if your request is related to the execution of a contract<br \/>or if it is necessary to carry out pre-contractual measures. In all other cases the processing is based on our<br \/>legitimate interest in the effective processing of the requests addressed to us (Art. 6(1)(f) GDPR) or on your<br \/>agreement (Art. 6(1)(a) GDPR) if this has been requested; the consent can be revoked at any time.<\/p><p>The information you have entered into the contact form shall remain with us until you ask us to eradicate the data,<br \/>revoke your consent to the archiving of data or if the purpose for which the information is being archived no longer<br \/>exists (e.g., after we have concluded our response to your inquiry). This shall be without prejudice to any<br \/>mandatory legal provisions, in particular retention periods.<\/p><h3>5. Social media<\/h3><h4>Instagram<\/h4><p>We have integrated functions of the public media platform Instagram into this website. These functions are being<br \/>offered by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.<\/p><p>If the social media element has been activated, a direct connection between your device and Instagram\u2019s server<br \/>will be established. As a result, Instagram will receive information on your visit to this website.<\/p><p>If you are logged into your Instagram account, you may click the Instagram button to link contents from this website<br \/>to your Instagram profile. This enables Instagram to allocate your visit to this website to your user account. We<br \/>have to point out that we as the provider of the website and its pages do not have any knowledge of the content of<br \/>the data transferred and its use by Instagram.<\/p><p>The use of this service is based on your consent in accordance with Art. 6 (1)(a) GDPR and \u00a7 25 (1) TDDDG.<br \/>Consent can be revoked at any time.<\/p><p>Insofar as personal data is collected on our website with the help of the tool described here and forwarded to<br \/>Facebook or Instagram, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2,<br \/>Ireland are jointly responsible for this data processing (Art. 26 DSGVO). The joint responsibility is limited<br \/>exclusively to the collection of the data and its forwarding to Facebook or Instagram. The processing by Facebook or<br \/>Instagram that takes place after the onward transfer is not part of the joint responsibility. The obligations<br \/>incumbent on us jointly have been set out in a joint processing agreement. The wording of the agreement can be found<br \/>under: <a href=\"https:\/\/www.facebook.com\/legal\/controller_addendum\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.facebook.com\/legal\/controller_addendum<\/a>. According to this agreement,<br \/>we are responsible for providing the privacy information when using the Facebook or Instagram tool and for the<br \/>privacy-secure implementation of the tool on our website. Facebook is responsible for the data security of Facebook<br \/>or Instagram products. You can assert data subject rights (e.g., requests for information) regarding data processed<br \/>by Facebook or Instagram directly with Facebook. If you assert the data subject rights with us, we are obliged to<br \/>forward them to Facebook.<\/p><p>Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission. Details<br \/>can be found here: <a href=\"https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.facebook.com\/legal\/EU_data_transfer_addendum<\/a>, <a href=\"https:\/\/privacycenter.instagram.com\/policy\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/privacycenter.instagram.com\/policy\/<\/a> and <a href=\"https:\/\/de-de.facebook.com\/help\/566994660333381\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/de-de.facebook.com\/help\/566994660333381<\/a>.<\/p><p>For more information on this subject, please consult Instagram\u2019s Data Privacy Declaration at: <a href=\"https:\/\/privacycenter.instagram.com\/policy\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/privacycenter.instagram.com\/policy\/<\/a>.<\/p><p>The company is certified in accordance with the \u201cEU-US Data Privacy Framework\u201d (DPF). The DPF is an<br \/>agreement between the European Union and the US, which is intended to ensure compliance with European data<br \/>protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with<br \/>these data protection standards. For more information, please contact the provider under the following link: <a href=\"https:\/\/www.dataprivacyframework.gov\/participant\/4452\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.dataprivacyframework.gov\/participant\/4452<\/a>.<\/p><h4>LinkedIn<\/h4><p>This website uses elements of the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza,<br \/>Wilton Place, Dublin 2, Ireland.<\/p><p>Any time you access a page of this website that contains elements of LinkedIn, a connection to LinkedIn\u2019s<br \/>servers is established. LinkedIn is notified that you have visited this website with your IP address. If you click<br \/>on LinkedIn\u2019s \u201cRecommend\u201d button and are logged into your LinkedIn account at the time, LinkedIn<br \/>will be in a position to allocate your visit to this website to your user account. We have to point out that we as<br \/>the provider of the websites do not have any knowledge of the content of the transferred data and its use by<br \/>LinkedIn.<\/p><p>The use of this service is based on your consent in accordance with Art. 6 (1)(a) GDPR and \u00a7 25 (1) TDDDG.<br \/>Consent can be revoked at any time.<\/p><p>Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission. Details<br \/>can be found here: <a href=\"https:\/\/www.linkedin.com\/help\/linkedin\/answer\/a1343190\/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.linkedin.com\/help\/linkedin\/answer\/a1343190\/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de<\/a>.<\/p><p>For further information on this subject, please consult LinkedIn\u2019s Data Privacy Declaration at: <a href=\"https:\/\/www.linkedin.com\/legal\/privacy-policy\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.linkedin.com\/legal\/privacy-policy<\/a>.<\/p><p>The company is certified in accordance with the \u201cEU-US Data Privacy Framework\u201d (DPF). The DPF is an<br \/>agreement between the European Union and the US, which is intended to ensure compliance with European data<br \/>protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with<br \/>these data protection standards. For more information, please contact the provider under the following link: <a href=\"https:\/\/www.dataprivacyframework.gov\/participant\/5448\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.dataprivacyframework.gov\/participant\/5448<\/a>.<\/p><h3>6. Analysis tools and advertising<\/h3><h4>Google Tag Manager<\/h4><p>We use the Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland<\/p><p>The Google Tag Manager is a tool that allows us to integrate tracking or statistical tools and other technologies on<br \/>our website. The Google Tag Manager itself does not create any user profiles, does not store cookies, and does not<br \/>carry out any independent analyses. It only manages and runs the tools integrated via it. However, the Google Tag<br \/>Manager does collect your IP address, which may also be transferred to Google\u2019s parent company in the United<br \/>States.<\/p><p>The Google Tag Manager is used on the basis of Art. 6(1)(f) GDPR. The website operator has a legitimate interest in<br \/>the quick and uncomplicated integration and administration of various tools on his website. If appropriate consent<br \/>has been obtained, the processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and \u00a7 25 (1)<br \/>TDDDG, insofar the consent includes the storage of cookies or the access to information in the user\u2019s end<br \/>device (e.g., device fingerprinting) within the meaning of the TDDDG. This consent can be revoked at any time.<\/p><p>The company is certified in accordance with the \u201cEU-US Data Privacy Framework\u201d (DPF). The DPF is an<br \/>agreement between the European Union and the US, which is intended to ensure compliance with European data<br \/>protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with<br \/>these data protection standards. For more information, please contact the provider under the following link: <a href=\"https:\/\/www.dataprivacyframework.gov\/participant\/5780\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.dataprivacyframework.gov\/participant\/5780<\/a>.<\/p><h4>Google Analytics<\/h4><p>This website uses functions of the web analysis service Google Analytics. The provider of this service is Google<br \/>Ireland Limited (\u201cGoogle\u201d), Gordon House, Barrow Street, Dublin 4, Ireland.<\/p><p>Google Analytics enables the website operator to analyze the behavior patterns of website visitors. To that end, the<br \/>website operator receives a variety of user data, such as pages accessed, time spent on the page, the utilized<br \/>operating system and the user\u2019s origin. This data is assigned to the respective end device of the user. An<br \/>assignment to a user-ID does not take place.<\/p><p>Furthermore, Google Analytics allows us to record your mouse and scroll movements and clicks, among other things.<br \/>Google Analytics uses various modeling approaches to augment the collected data sets and uses machine learning<br \/>technologies in data analysis.<\/p><p>Google Analytics uses technologies that make the recognition of the user for the purpose of analyzing the user<br \/>behavior patterns (e.g., cookies or device fingerprinting). The website use information recorded by Google is, as a<br \/>rule transferred to a Google server in the United States, where it is stored.<\/p><p>The use of these services occurs on the basis of your consent pursuant to Art. 6(1)(a) GDPR and \u00a7 25(1) TDDDG.<br \/>You may revoke your consent at any time.<\/p><p>Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission. Details<br \/>can be found here: <a href=\"https:\/\/privacy.google.com\/businesses\/controllerterms\/mccs\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/privacy.google.com\/businesses\/controllerterms\/mccs\/<\/a>.<\/p><p>The company is certified in accordance with the \u201cEU-US Data Privacy Framework\u201d (DPF). The DPF is an<br \/>agreement between the European Union and the US, which is intended to ensure compliance with European data<br \/>protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with<br \/>these data protection standards. For more information, please contact the provider under the following link: <a href=\"https:\/\/www.dataprivacyframework.gov\/participant\/5780\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.dataprivacyframework.gov\/participant\/5780<\/a>.<\/p><h5>IP anonymization<\/h5><p>Google Analytics IP anonymization is active. As a result, your IP address will be abbreviated by Google within the<br \/>member states of the European Union or in other states that have ratified the Convention on the European Economic<br \/>Area prior to its transmission to the United States. The full IP address will be transmitted to one of<br \/>Google\u2019s servers in the United States and abbreviated there only in exceptional cases. On behalf of the<br \/>operator of this website, Google shall use this information to analyze your use of this website to generate reports<br \/>on website activities and to render other services to the operator of this website that are related to the use of<br \/>the website and the Internet. The IP address transmitted in conjunction with Google Analytics from your browser<br \/>shall not be merged with other data in Google\u2019s possession.<\/p><h5>Browser plug-in<\/h5><p>You can prevent the recording and processing of your data by Google by downloading and installing the browser plugin<br \/>available under the following link: <a href=\"https:\/\/tools.google.com\/dlpage\/gaoptout?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/tools.google.com\/dlpage\/gaoptout?hl=en<\/a>.<\/p><p>For more information about the handling of user data by Google Analytics, please consult Google\u2019s Data Privacy<br \/>Declaration at: <a href=\"https:\/\/support.google.com\/analytics\/answer\/6004245?hl=en\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/support.google.com\/analytics\/answer\/6004245?hl=en<\/a>.<\/p><h5>Contract data processing<\/h5><p>We have executed a contract data processing agreement with Google and are implementing the stringent provisions of<br \/>the German data protection agencies to the fullest when using Google Analytics.<\/p><h4>Matomo<\/h4><p>This website uses the open-source web analysis service Matomo.<\/p><p>Through Matomo, we are able to collect and analyze data on the use of our website-by-website visitors. This enables<br \/>us to find out, for instance, when which page views occurred and from which region they came. In addition, we<br \/>collect various log files (e.g. IP address, referrer, browser, and operating system used) and can measure whether<br \/>our website visitors perform certain actions (e.g. clicks, purchases, etc.).<\/p><p>The use of this analysis tool is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the<br \/>analysis of user patterns, in order to optimize the operator\u2019s web offerings and advertising. If appropriate<br \/>consent has been obtained, the processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and \u00a7 25<br \/>(1) TDDDG, insofar the consent includes the storage of cookies or the access to information in the user\u2019s end<br \/>device (e.g., device fingerprinting) within the meaning of the TDDDG. This consent can be revoked at any time.<\/p><h5>IP anonymization<\/h5><p>For analysis with Matomo we use IP anonymization. Your IP address is shortened before the analysis, so that it is no<br \/>longer clearly assignable to you.<\/p><h5>Analysis without cookies<\/h5><p>We have configured Matomo in such a way that Matomo will not store cookies in your browser.<\/p><h5>Hosting<\/h5><p>We host Matomo exclusively on our own servers so that all analysis data remains with us and is not passed on.<\/p><h4>LinkedIn Insight Tag<\/h4><p>This website uses the Insight tag from LinkedIn. This service is provided by LinkedIn Ireland Unlimited Company,<br \/>Wilton Plaza, Wilton Place, Dublin 2, Ireland.<\/p><h5>Data processing by LinkedIn Insight tag<\/h5><p>We use the LinkedIn Insight tag to obtain information about visitors to our website. Once a website visitor is<br \/>registered with LinkedIn, we can analyze the key occupational data (e.g., career level, company size, country,<br \/>location, industry, job title) of our website visitors to help us better target our site to the relevant audience.<br \/>We can also use LinkedIn Insight tags to measure whether visitors to our websites make a purchase or perform other<br \/>actions (conversion measurement). Conversion measurement can also be carried out across devices (e.g. from PC to<br \/>tablet). LinkedIn Insight Tag also features a retargeting function that allows us to display targeted advertising to<br \/>visitors to our website outside of the website. According to LinkedIn, no identification of the advertising<br \/>addressee takes place.<\/p><p>LinkedIn itself also collects log files (URL, referrer URL, IP address, device and browser characteristics and time<br \/>of access). The IP addresses are shortened or (if they are used to reach LinkedIn members across devices) hashed<br \/>(pseudonymized). The direct identifiers of LinkedIn members are deleted by LinkedIn after seven days. The remaining<br \/>pseudonymized data will then be deleted within 180 days.<\/p><p>The data collected by LinkedIn cannot be assigned by us as a website operator to specific individuals. LinkedIn will<br \/>store the personal data collected from website visitors on its servers in the USA and use it for its own promotional<br \/>activities. For details, please see LinkedIn\u2019s privacy policy at <a href=\"https:\/\/www.linkedin.com\/legal\/privacy-policy#choices-oblig\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.linkedin.com\/legal\/privacy-policy#choices-oblig<\/a>.<\/p><h5>Legal basis<\/h5><p>If your approval (consent) has been obtained the use of the abovementioned service shall occur on the basis of Art.<br \/>6(1)(a) GDPR and \u00a7 25 TDDDG (German Telecommunications Act). Such consent may be revoked at any time. If your<br \/>consent was not obtained, the use of the service will occur on the basis of Art. 6(1)(f) GDPR; the website operator<br \/>has a legitimate interest in effective advertising promotions that include the utilization of social media.<\/p><p>Data transmission to the US is based on the Standard Contractual Clauses (SCC) of the European Commission. Details<br \/>can be found here: <a href=\"https:\/\/www.linkedin.com\/legal\/l\/dpa\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.linkedin.com\/legal\/l\/dpa<\/a> and <a href=\"https:\/\/www.linkedin.com\/legal\/l\/eu-sccs\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.linkedin.com\/legal\/l\/eu-sccs<\/a>.<\/p><p>The company is certified in accordance with the \u201cEU-US Data Privacy Framework\u201d (DPF). The DPF is an<br \/>agreement between the European Union and the US, which is intended to ensure compliance with European data<br \/>protection standards for data processing in the US. Every company certified under the DPF is obliged to comply with<br \/>these data protection standards. For more information, please contact the provider under the following link: <a href=\"https:\/\/www.dataprivacyframework.gov\/participant\/5448\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.dataprivacyframework.gov\/participant\/5448<\/a>.<\/p><h5>Objection to the use of LinkedIn Insight Tag<\/h5><p>You can object to LinkedIn\u2019s analysis of user behavior and targeted advertising at the following link: <a href=\"https:\/\/www.linkedin.com\/psettings\/guest-controls\/retargeting-opt-out\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.linkedin.com\/psettings\/guest-controls\/retargeting-opt-out<\/a>.<\/p><p>In addition, LinkedIn members can control the use of their personal information for promotional purposes in the<br \/>account settings. To prevent LinkedIn from linking information collected on our site to your LinkedIn account, you<br \/>must log out of your LinkedIn account before you visit our site.<\/p><h5>Data processing<\/h5><p>We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This is a contract<br \/>mandated by data privacy laws that guarantees that they process personal data of our website visitors only based on<br \/>our instructions and in compliance with the GDPR.<\/p><h3>7. Plug-ins and Tools<\/h3><h4>Wordfence<\/h4><p>We have included Wordfence on this website. The provider is Defiant Inc, Defiant, Inc, 800 5th Ave Ste 4100, Seattle,<br \/>WA 98104, USA (hereinafter \u201cWordfence\u201d).<\/p><p>Wordfence is designed to protect our website from unwanted access or malicious cyberattacks. To accomplish this, our<br \/>website establishes a permanent connection with Wordfence\u2019s servers, which check and block their databases<br \/>against access to our website.<\/p><p>The use of Wordfence is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the most<br \/>effective protection of his website against cyberattacks. If appropriate consent has been obtained, the processing<br \/>is carried out exclusively on the basis of Art. 6(1)(a) GDPR and \u00a7 25 (1) TDDDG, insofar the consent includes<br \/>the storage of cookies or the access to information in the user\u2019s end device (e.g., device fingerprinting)<br \/>within the meaning of the TDDDG. This consent can be revoked at any time.<\/p><p>Data transmission to the USA is based on the standard contractual clauses of the EU Commission. Details can be found<br \/>here: <a href=\"https:\/\/www.wordfence.com\/help\/general-data-protection-regulation\/\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.wordfence.com\/help\/general-data-protection-regulation\/<\/a>.<\/p><h5>Data processing<\/h5><p>We have concluded a data processing agreement (DPA) for the use of the above-mentioned service. This is a contract<br \/>mandated by data privacy laws that guarantees that they process personal data of our website visitors only based on<br \/>our instructions and in compliance with the GDPR.<\/p><h3>8. Custom Services<\/h3><h4>Handling applicant data<\/h4><p>We offer website visitors the opportunity to submit job applications to us (e.g., via e-mail, via postal services on<br \/>by submitting the online job application form). Below, we will brief you on the scope, purpose and use of the<br \/>personal data collected from you in conjunction with the application process. We assure you that the collection,<br \/>processing, and use of your data will occur in compliance with the applicable data privacy rights and all other<br \/>statutory provisions and that your data will always be treated as strictly confidential.<\/p><h5>Scope and purpose of the collection of data<\/h5><p>If you submit a job application to us, we will process any affiliated personal data (e.g., contact and communications<br \/>data, application documents, notes taken during job interviews, etc.), if they are required to make a decision<br \/>concerning the establishment or an employment relationship. The legal grounds for the aforementioned are \u00a7 26<br \/>BDSG according to German Law (Negotiation of an Employment Relationship), Art. 6(1)(b) GDPR (General Contract<br \/>Negotiations) and \u2013 provided you have given us your consent \u2013 Art. 6(1)(a) GDPR. You may revoke any<br \/>consent given at any time. Within our company, your personal data will only be shared with individuals who are<br \/>involved in the processing of your job application.<\/p><p>If your job application should result in your recruitment, the data you have submitted will be archived on the<br \/>grounds of \u00a7 26 BDSG and Art. 6(1)(b) GDPR for the purpose of implementing the employment relationship in our<br \/>data processing system.<\/p><h5>Data Archiving Period<\/h5><p>If we are unable to make you a job offer or you reject a job offer or withdraw your application, we reserve the right<br \/>to retain the data you have submitted on the basis of our legitimate interests (Art. 6(1)(f) GDPR) for up to 6<br \/>months from the end of the application procedure (rejection or withdrawal of the application). Afterwards the data<br \/>will be deleted, and the physical application documents will be destroyed. The storage serves in particular as<br \/>evidence in the event of a legal dispute. If it is evident that the data will be required after the expiry of the<br \/>6-month period (e.g., due to an impending or pending legal dispute), deletion will only take place when the purpose<br \/>for further storage no longer applies.<\/p><p>Longer storage may also take place if you have given your agreement (Article 6(1)(a) GDPR) or if statutory data<br \/>retention requirements preclude the deletion.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Privacy Policy 1. An overview of data protection General information The following information will provide you with an easy to navigate overview of what will happen with your personaldata when you visit this website. The term \u201cpersonal data\u201d comprises all data that can be used topersonally identify you. For detailed information about the subject matter [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":25,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-4120","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Privacy policy | Adverma Markenkommunikation<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/adverma.de\/en\/datenschutzerklaerung\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Privacy policy | Adverma Markenkommunikation\" \/>\n<meta property=\"og:description\" content=\"Privacy Policy 1. 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